320 Festival

Creative Director / Designer

The 320 Festival was an online music and educational event created to bring awareness to the importance of mental health, provide resources to our community and normalize the conversation surrounding all mental health pursuits. The festival was co-produced with the Kevin Lyman Group, 320 Changes Direction, and the University of Southern California. Mental health is a topic very close to Erin’s heart, and her role in this festival went beyond working as creative director and designer; she was closely involved in its logistics and planning from its inception.

Originally intended to be hosted as a one day event at L.A. Live, the event pivoted to be online across three days as a result of the pandemic.

Take a glance at some of the details below.

150,000 + Unique Views

265,000+ Impressions

30+ total hours of programming

50+ Performers & Special Guests including Chris Martin of Coldplay, Yungblud, Miguel, Lindsey Stirling, and Walker Hayes.

30+ Sponsors

48 Nonprofit Organizations